RCRE – How to Build Your Brand with Jamie Gruber
Mike Taravella and Will Coleman interview Jamie Gruber of Multifamily and More real estate Investment Club.Key Information:
Authenticity: Don’t pretend to know more than you do in real estate. Be honest about what you’ve accomplished and what your goals are moving forward.
2 Levels of Brand Building:
- Find out where your strengths lie. Do you excel more at video, audio, or writing?
- Do you provide the knowledge and expertise or do you broker it? Find out which category you fall into and build your brand around that.
Consistency: Most brands do not last because real estate is a marathon. Being consistent immediately gives you a leg up over other brands in the industry.
Everything starts with adding value. Whether it’s your tenants or other investors, figure out what their needs are and how you can help solve those needs.
Expert Pro Tip: “Always start with adding value”
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