WBP – How To Grab Their Attention with Brendan Kane
Brendan Kane is a digital strategist for Fortune 500 corporations, global brands, and celebrities. He started his career in the entertainment industry managing digital divisions for two prominent movie studios.
His most recent book, Hook Point: How to Stand Out in a 3-Second World, breaks down the most effective strategies to generate new opportunities, innovate and scale businesses, and create a compelling brand—both online and off— to ensure that they thrive in the new micro-attention world in which we live.