Brandon’s background is in sales. He has done retail sales for Macy’s and business-to-business sales for Verizon. Based on his extensive experience with various selling approaches he has been instrumental in adapting the FBI hostage negotiation techniques to the business world. Realizing that the timetable is different in the business world than in high-stakes hostage situations, he created the “Short Game” – a needs assessment procedure that helps in the critical discovery process phase of negotiation.
In addition to training clients, Brandon has guest lectured at USC Marshall School of Business, Georgetown McDonough School of Business and organizations like Policy Innovators in Education.
He speaks with us about Ego, being prepared and common pitfalls in negotiation.
Black Swan Group
Negotiation
Getting Started
Family
Personal Bias
Blind Corners
Emotions
Starting With A No
Knocking On Doors
Mitigating Negatives
Fixing Problems
Ego
3 Types of Negotiators
Analysis Paralysis
Being Likable
Thorough Explanation
Preparation
Trust Based Influence
Common Ground
Tactical Empathy
Cognitive Empathy
Common Goals
Kid Gloves
That’s Right
Continue To Learn
Smooth The Edges
Men Need The Help
Never Split The Difference
Getting More
Taking Action
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